Shipping Software: How (Not) to Create a Tagline

PLAY VIDEO BELOW Commentary:  ShipCaddie is a shipping software company. We are positioned within an industry where competitors race to come up with the most clever way to incorporate the rhyme between “ship” and “sh**” in their taglines. This mockumentary-style video (inspired by the TV show, “The Office”) pokes fun at companies that focus on having the the most […]

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Kaohs Swim: An eCommerce Success Story

No one could have expected the emergence of a swimwear powerhouse when two clothing store employees, Ali Hoffmann and Tess Hamilton, met in late 2012. The Los Angeles-based duo shared similar drive, passion, and knowledge that enabled the January 2014 launch of “Kaohs Swim.” “We are a full swimwear company,” said co-founder Ali Hoffmann, “and we […]

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3dCart Shows Great Reviews and Rapid Growth

Though no newcomer to the eCommerce platform industry,  3dCart is now exploding at a rapid rate. The Florida-based company originally began operating 20 years ago, building custom eCommerce solutions for businesses. Executives soon realized they could build an inexpensive, adaptive platform to conform to each seller’s needs. The results have been phenomenal. Inc. 5000 has […]

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Matt Simmons: From Promoting the Brand to Disneyland

Matt Simmons is the Vice President of Marketing here at ShipCaddie. “I have the fun job. I define our market strategy, drive awareness of our brand and make sure our goals are met with our tactical strategies and partnership objectives, and I get to use some pretty cool tools to facilitate all of this.” Though ShipCaddie […]

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Dario Gonzalez: From Software to Paddle Boarding

Dario Gonzalez is the principal software engineer here at ShipCaddie. He works to ensure that ShipCaddie’s standard of coding and software meets—and exceeds—the needs of ShipCaddie customers. “We want our customers to have top-notch user experiences, so my emphasis is quality and efficiency.” Dario came to ShipCaddie looking for a change in pace, where his ideas […]

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The Effect of Shipping Costs on Customers: By the Numbers

Everyone LOVES to see free shipping for their product. To many customers, free shipping signifies less fees, less hassle, and a more trustworthy seller. To some consumers, vendors who sell with large shipping fees may appear sneaky and give the impression that they’re only after a larger share of your wallet. Here are a few statistics […]

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Seth Porter: From Indoor Screens to Outdoor Machine

Seth Porter is the Vice President of Product Development for ShipCaddie. “I work with our development, marketing and operations teams as well as with the customers about what we would like to see in ShipCaddie. Next, I utilize the feedback and prioritize development needs…So, I basically try to create a vision for what we want […]

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How to Start a Thriving, Cost-Effective Amazon Business

With millions of buyers and sellers, Amazon is the Goliath of eCommerce marketplaces. Amazon empowers individuals and small-business sellers to make a profit while doing what they enjoy. If you’ve ever wondered how to start (or improve) your selling experience on Amazon, here are some helpful tips to becoming a profitable, cost-effective seller, as told […]

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Starting an eCommerce Business: Consumer Behavior a ‘Lending Hand’

Brick-and-Mortar retailers around the nation are beginning to see the true impact of eCommerce business. Sears is seeing it with their signature “Craftsman” brand, Sports Authority has had to declare bankruptcy, and the latest rumors say Hudson’s Bay may try to buy Macy’s—one of the biggest retailers in the country. Of course, each has its […]

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How to Choose an E-Commerce Marketplace

So you’re ready to settle into the e-commerce market. Whether you’re a seasoned entrepreneur or a newcomer, you need to decide which e-commerce marketplace to use. How do you choose the right online shopping cart for you? Choosing a marketplace isn’t as simple as finding the highest-rated site and going for it. You need a […]

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